“Where to find it?”, “But where does it come from?” “I want it!” … These remarks crossed the minds of thousands of people during the two weeks of the Paris Olympics. However, these questions did not concern an athlete that we would absolutely like to meet or get to know better, but rather a muffin. To get there, it was none other than the Norwegian swimmer Henrik Christiansen, who, by posting a simple video of him tasting this muffin on his TikTok account, created the craze. Since then, users of the platform have been looking to taste the same product, an all-chocolate muffin.
A muffin that became more famous than athletes
Like an unexpected star, the chocolate muffins served in the Olympic Village to athletes were a hit. To give you an idea, according to data from QR Code Generator, on the web, the search for “chocolate muffins” increased by 1,523% during the Games, and this, on a global scale. Faced with this attraction to the muffin that everyone is still talking about, Jordan Howlett (@jordan_the_stallion8 on TikTok), took it upon himself to find the coveted recipe for us, and apparently found it!
The recipe for the Paris Olympics muffin, finally found?
Despite the demand, the recipe for this industrial muffin had to be kept secret, at the request of the manufacturer Coup de Pâtes to AFP. The only information communicated about these muffins was their number “sold per box of 24 frozen products”, and that “it is a maxi muffin of 130 g offered in tulip for chocolate lovers with dark chocolate filling and topping, dark chocolate ‘chunks’ (chips) and milk chocolate”. A final piece of information from the spokesperson for Sodexo (in charge of distributing the product during the Olympic Games), Jacques Smith. Without further ado, Jordan Howlett, known for revealing the secret recipes of dishes from major restaurant chains, would have “spent three days and four phone calls” to find out how to reproduce the recipe at home. However, the latter remains unofficial, but according to the content creator, the appearance, taste and texture would be there. The video he shared on TikTok already has almost 7 million views, enough to delight more than one!
